Are you using Google AdSense on your Blog/Website to generate Income? than you MUST know that how many adds you should put on one Web page?
Well, See. Of course if you put more adds on your web page than chances are that you will get more clicks and page impressions and thus more Revenue. And everybody likes to see more revenue in their Google AdSense account.
But Remember the Golden Rule of Putting Adds on your Blog/Site - Readers are not visiting your Blog/Site to click your Adds. But they are visiting your site to read the content. Readers are coming on your site because they like the content of your Blog/Site and they want to know or learn something new.
If you put 2 or 3 adds on your web pages than it will look decent. But putting so many adds around the content is not a good idea. Because it will create a bad impression to your regular readers that your sole purpose to start your Blog/Site is just to earn money.
Readers will follow you if they think that you are doing your Internet Business for passion.
The best add placement is above the fold. Link adds are also better. You see this Blog. Observe that how i have put the Google Adds on my Blog. I have put 1 Add above the Article and 1 below the article and 1 Skyscraper on the right side bar. And 2 link units on the top of the page. It looks descent and it is not crowded.
Your adds never be crowded than your content. Otherwise it will leave the bad impression on your readers. You can see that i am displaying adds on this blog but these adds are never over crowded than the original content of this Blog. After all readers come to read the content of this Blog and not to click the adds.
If you have put only 2 or 3 adds on one every web page than it will not only look descent but you will earn little more amount in the long run. Because your site visitors will continue returning to your site.