Non-Cooperation For 'Magadheera' From Producers Council
Non-Cooperation For 'Magadheera' From Producers Council
It appears that the Producers Council has been coming up with rather revolutionary decisions and many say that this could involve a lot of consequences. Mainly, it is the stand that the council has been taking towards the TV channels when it comes to promoting the films and giving ads.Sometime back, three big channels - MAA TV, ETV, Gemini TV were banned by the council and they were refrained from being given any film related ads. The council also went further by issuing no invites to these three channels for press meets and other film related events. The cause for this was said to be an expensive tariff quoted by these channels.
Now, even the ZEE Telugu has been joined into this league. Apparently, the channel is said to have mentioned that they were unable to come up with film teasers or ads during the primetime since the fees being given was not working out.
However, sources from the council say that the producers want to give a message that the TV depends on film industry but not vice versa.
Just when this tussle between the Producers Council and the TV channels has been getting hot, a move by film maker Allu Aravind seems to have rubbed salt on the wrong side. Apparently, Allu went ahead and gave the ‘Magadheera’ audio release event live to the MAA TV recently.
As per the industry sources, this has not gone well with the Producers Council and they have now said to have resolved that no support would be given to Allu Aravind in the event of any issue regarding this movie. It is also said that an anti-Allu Aravind group is coming together to come up with stern action due to this.
It is also heard that a motif was issued by the council demanding an explanation but no reply has been received from Aravind.
“Now, this has to be understood that if Allu Aravind faces any problem as producer either with exhibitors or any others, Producers’ Council will not stand for him”, says a birdie.
As it is, Allu has picked up friction in the political front in the PRP camp and now he seems to be picking up few more issues in his own film industry too.
